Toto Wolff Set to Sell Shareholding Pricing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has guided Mercedes to historic achievements in Formula 1

Toto Wolff is engaged in advanced talks to offload a portion of his ownership stake in the Mercedes F1 outfit.

The deal values the Mercedes team at £4.6 billion – a record for a Formula 1 squad – after the McLaren team were valued at £3.5 billion in an adjustment to corporate structure last September.

Wolff, who holds a 33% stake of Mercedes F1, would sell a shareholding in the region of 5%.

The 53-year-old will remain as team principal and chief executive officer if the sale goes through.

Ownership Structure

Remaining partners in the team are Mercedes-Benz and chemicals giant Ineos Group, who both hold a third of the enterprise.

A Mercedes spokesperson said: "We will be making no official statement on this. The governance of Mercedes F1 will remain unaltered, and all three partners are dedicated to the ongoing success of the brand in Formula One."

Valuation Growth

The deal would represent a substantial rise in worth of Mercedes F1 after Ineos Group acquired its stake for £208 million in 2022.

This surge reflects the growth in valuations of F1 teams recently due to the increasing appeal of the sport globally.

This trend was evident with the box-office performance of the F1 movie featuring Hollywood star Brad Pitt, which debuted last summer and has grossed more than $630 million (£458m) at the box office.

It is the actor's top-grossing movie and the most successful sports film ever released.

Present Standings

The Mercedes team are runner-up in the constructors' championship, trailing McLaren, with three races left in the current championship.

Mercedes' primary racer British driver George Russell has won 2 of the 21 grands prix so far and is in fourth place in the individual standings behind McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes secured a record eight consecutive constructors' championships and seven driver championships, six won by Lewis Hamilton and one for Nico Rosberg, from 2014 and 2021.

Crystal Miller
Crystal Miller

A tech journalist with a background in AI research, passionate about exploring how emerging technologies impact society and everyday life.